Safe Banking Opportunities Project
Banks, credit unions, policy makers, and consumer advocates have looked for ways to help households access safe financial products and services that will help them manage their money, pay their bills, develop solid credit ratings, and build assets. That market opportunity is ripe, and so, too, is the opportunity for the types of abusive practices and missteps that cost lower- and moderate-income working families precious resources.
The Safe Banking Opportunities Project provided research and technical assistance to help more than 50 cities and localities kick off “Bank On” programs that brought together banks, local governments, and community groups to promote responsible bank account ownership. The initiative also investigated the financial choices of 2,000 low-income households in Greater Los Angeles to identify the safe, affordable, fair, and empowering products that could bring more families into the financial mainstream.